Company News, Marketing News

Crest, Oral-B Roll Out Shakira Campaign

3D White products and smiles—perfect together!

Author Image

By: TOM BRANNA

Editor

Crest and Oral-B 3D White debuted a global “call-to-action” inviting fans around the world to share the power and stories of their smiles. This global movement kicked off with the debut of Shakira’s SmileStory video at the exclusive Crest & Oral-B Blue & White Gala in Barcelona, Spain, and live streamed around the world. In creating Shakira’s SmileStory, 3D White found inspiration in who Shakira is and what she stands for, as well as from the beauty and power of her smile...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters